My wife commented that my last two posts seemed to contradict each other. In Toddler Marketing, I say sticky is bad; in Elementary Marketing, sticky is good. Not exactly. The …
Every year, the notes get sent home from elementary schools across the country, notes that every parent dreads. “There has been a lice outbreak in your child’s classroom.” Now, lice …
Over the weekend, I got thinking about how ideas spread, or more specifically, how people share and spread ideas. I’ll be talking about this on the blog all week, but …
There was a great post on Seth Godin’s blog today, talking about biz monkeys. I found it interesting for a couple of reasons. First, in that he gives Andrew Chen …
I’ve been thinking recently about the way businesses view the process of promotion. Really, I’ve been thinking about how to let others know you exist. A common phrase we use …